Our Business Ethics

SUSTAINABILITY - Organic AF

We only use 100% (certified) organic cotton for all our products. We are thoughtful about every step to produce the garments, packaging and logistics to ensure we are truly sustainable. We aim to build a truly ethical slow fashion brand.

- Every garments is high quality and designed for maximum durability - made to last.
- Responsible sourcing and vendor selection - Made and grown in India.
- Every artist and maker is fairly paid.

TRANSPARENCY IS KEY

No secrets, no greenwashing. Only the truth.
We are accountable for every garment we have made so far including our sample runs and we will share all our learnings. We want to learn from all our mistakes as we grow. And we will continue to be radically transparent.

SLOW FASHION - Small batch production
Every garment we have ever produced is numbered on the inner tag.

PRICE TRANSPARENCY

Here is the average price breakdown of our pricing so you know exactly where your money is going.

- Production of garment: ₹2,000 
- Logistics + packaging: ₹500 
- Artists fee: ₹1000
- Marketing: ₹500 
- GST: ₹800 
- Ministry Of Now: ₹700 
MON is part of @greenlane.tv  , a media company that creates content to build awareness around sustainability in India